The Evolution of Virality- When and How Memes Rose to Popularity
When did memes become popular? This question has intrigued many internet users, as memes have become an integral part of modern digital culture. The rise of memes can be traced back to the early 2000s, but their popularity skyrocketed in the late 2000s and early 2010s, thanks to the advent of social media platforms and the widespread use of smartphones.
Memes, in their simplest form, are humorous or thought-provoking images, videos, or texts that are often shared online. They have the power to convey complex ideas and emotions in a concise and relatable manner. The concept of memes was first introduced by British anthropologist Richard Dawkins in his 1976 book “The Selfish Gene.” Dawkins described memes as “cultural units of information,” similar to genes, that are transmitted from person to person through imitation.
The early days of meme culture can be attributed to the rise of platforms like 4chan and Reddit, which allowed users to create and share memes with a wider audience. One of the first major memes to gain traction was “Doge,” a Shiba Inu dog with a wide grin and broken English. Created by 28-year-old programmer and internet meme artist, Tenshi, Doge became an internet sensation in 2010 and has since been featured in countless memes and viral campaigns.
The late 2000s and early 2010s saw a surge in meme popularity, with platforms like Facebook, Twitter, and Instagram becoming hotbeds for meme creation and sharing. One of the key factors that contributed to this growth was the advent of smartphones, which made it easier for people to create and share memes on the go. Memes quickly became a way for people to express themselves, share their humor, and connect with others who shared their interests.
Another factor that played a significant role in the rise of memes was the increasing use of social media platforms. As these platforms became more prevalent, they provided a perfect environment for memes to thrive. Memes could be easily shared, commented on, and even customized by users, allowing for a never-ending cycle of creativity and humor.
The success of memes can also be attributed to their adaptability. Memes are often based on current events, pop culture, or social trends, making them relevant and relatable to a wide audience. This adaptability has allowed memes to remain popular over the years, as they continue to evolve and adapt to new contexts.
In conclusion, memes became popular in the early 2000s but experienced a significant surge in the late 2000s and early 2010s. The rise of social media platforms, the widespread use of smartphones, and the adaptability of memes have all contributed to their enduring popularity. As long as people continue to find humor and connection in shared experiences, memes will likely remain a staple of digital culture.